For those whose passions extend from the garage into the heart of their home, the latest collaboration between Porsche and SMEG is a dream come true. Limited-edition fridges, coffee machines, and more, dressed in iconic racing livery and classic colorways, promise to make every morning routine feel like a lap at Le Mans. If you’ve ever wanted your kitchen to echo the spirit of the racetrack, this is your moment.
Because let’s be honest, the line between automotive obsession and lifestyle branding has been getting thinner for years now. Porsche Lifestyle Group has been building out an empire of watches, luggage, and accessories, but a full-blown appliance collab with SMEG? That’s a different level of commitment. And frankly, it makes sense. SMEG’s retro-futuristic appliances have been design darlings for decades, sitting somewhere between mid-century nostalgia and contemporary cool, and Porsche’s motorsport heritage is basically unmatched. Put them together and you get appliances that feel like they belong in a glass-walled Stuttgart showroom as much as they do in your kitchen.
Designers: SMEG x Porsche
The crown jewel here is the 917 Salzburg Red collection, limited to exactly 1,970 units per piece (a nod to the year Porsche clinched its first overall win at the 24 Hours of Le Mans). We’re talking about a FAB28 refrigerator and an automatic coffee machine with steam wand, both individually numbered with metal certification plates. The Salzburg livery, that brilliant red with white racing stripes and the iconic “23” roundel, translates shockingly well to kitchen appliances. SMEG’s rounded, almost cartoonish retro silhouettes get injected with motorsport aggression, and the result walks a fine line between playful and genuinely striking. The fridge, in particular, features a custom handle design inspired by the Porsche 911 GT3 RS, proportioned to match the refrigerator’s scale rather than just slapping on a car part and calling it a day. Even the interior profiles get darker finishes to echo the external matte black details, which shows the kind of thoroughness that separates a real collaboration from a logo licensing deal.
Then there are the Carrara White Metallic and Shade Green Metallic collections, pulling from Porsche’s paint catalog to offer slightly more subdued options. These lineups include the FAB28 fridge plus a full suite of smaller appliances: the TSF01 retro-style 2-slice toaster with six browning levels and reheat/defrost/bagel functions, the KLF03 electric kettle with a 1.7-liter capacity (that’s seven cups, if you’re counting), a soft-opening lid, and an auto-shutoff at 212°F, and the BLF03 blender. Each piece gets the Porsche stripe treatment, matte black accents on handles and bases, and custom numbering on things like the kettle’s temperature gauge. The attention to detail extends to Porsche-inspired icons scattered across the controls, little touches that reward close inspection. The Shade Green Metallic, in particular, has this understated elegance that feels closer to a classic 911 parked in a Malibu driveway than a race car screaming down Mulsanne Straight.
The Carrara White Metallic collection brings Porsche’s signature paint finish to SMEG’s retro lineup, complete with the horizontal racing stripe, matte black handle accents, and Porsche wordmark. The color is softer than stark white, almost creamy, which keeps it from feeling clinical while still maintaining that clean, timeless aesthetic that works in pretty much any kitchen style. Notice how the stripe wraps around the entire body of each appliance, a detail that feels more considered than necessary, which is exactly the point.
Shade Green Metallic is one of those colors that photographs differently depending on the light, sitting somewhere between sage and seafoam with a metallic shimmer that catches just enough to feel special without being flashy. It’s a classic Porsche hue that feels more vintage 911 than modern GT car, and on SMEG’s curved, bulbous appliance forms, it reads almost organic, like these things grew in a very stylish garden. The matte black accents and Porsche branding keep it grounded and sporty, preventing it from drifting too far into soft, pastel territory where it might lose its edge.
SMEG has done brand collaborations before (Dolce & Gabbana comes to mind, with their hand-painted Sicilian motifs), but this Porsche partnership feels different. It leans into function and heritage rather than pure ornamentation. The coffee machine, for instance, comes with a built-in grinder, meaning you’re getting legitimate espresso capability wrapped in that Salzburg Red body. The blender and kettle aren’t just pretty faces either; they’re the same solid performers SMEG has built its reputation on, now wearing Porsche colors like a tailored racing suit. What makes this compelling is that both brands have cultivated cult followings based on design philosophy and performance credibility, so the overlap feels organic rather than forced.
The 917 Salzburg Red might be the most audacious thing either brand has released in years, and that’s saying something considering we’re talking about a company that makes million-dollar hypercars and another that once covered a fridge in hand-painted lemons. That brilliant, almost candy-apple red is lifted directly from the Porsche 917 KH that won Le Mans in 1970, and the white racing stripes plus the “23” roundel are applied with the kind of precision you’d expect from a livery wrap on an actual race car. The numbered metal plates certifying each of the 1,970 units add a layer of collectibility that pushes these firmly into “investment piece” territory, assuming you can resist the urge to actually use them. What’s remarkable is how well the motorsport aggression translates to something as mundane as a refrigerator or coffee machine, the bold graphics somehow making SMEG’s already theatrical design language feel even more intentional. This is kitchen equipment that demands to be the center of attention, and it absolutely earns it.
Now, will these appliances make your coffee taste better or your toast crispier than the standard SMEG lineup? No. But that’s missing the point. These are objects meant to sit at the intersection of utility and desire, where the act of making breakfast becomes a little ritual tied to a broader aesthetic and emotional narrative. For Porsche collectors, the numbered Salzburg editions will likely become trophies. For design nerds, they represent a fascinating case study in how automotive language translates to domestic objects. And for everyone else, they’re a reminder that sometimes the best part of owning something beautiful is just getting to look at it every single day.
The post Porsche and SMEG Just Dropped a Kitchen Collab Worth Obsessing Over first appeared on Yanko Design.