Lucas y Hernández–Gil unveils sensorial beauty store in madrid
Spanish cosmetics brand Laconicum introduces its first permanent store on Piamonte Street in Madrid, designed by Kresta Design, also known as Lucas y Hernández-Gil, the studio led by architects Cristina Domínguez Lucas and Fernando Hernández–Gil Ruano. The 80-square-meter interior stands out for its organic-shaped marble tables, exposed wooden columns, and a palette that contrasts deep greens with vibrant orange accents, creating a sensorial environment that merges contemporary retail with a quiet, ritual-like atmosphere.
all images by José Hevia
first permanent Laconicum store emerges as a small temple
Conceived as a small contemporary temple dedicated to body care, the project by Kresta Design by Lucas and Hernández–Gil frames wellness as a civilizing gesture: beautifying, protecting, and ritualizing everyday practices. The space subtly nods to the classical world, with a soft vertical light and a dense, calm ambience evoking the serenity of Roman thermal baths, interpreted through a modern lens. Metal and wooden niches introduce an almost liturgical rhythm, their measured repetition recalling the minimalist discipline of Donald Judd. These frames host a constellation of perfumes and cosmetics that take on an elevated, ceremonial presence. The store encourages lingering through its tactile finishes: limewash paint, microcement floors, warm woods, and the interplay of metal and color.
All furniture is custom-designed by the Spanish design studio, including the sculptural Río table in pink Estremoz marble, Judd-inspired metal niches, metal-grid display structures, and wooden shelving handcrafted in Madrid and Seville. Of the 80-sqm premises, 30 sqm are devoted to retail, unified by a material palette that reinforces the brand’s sensorial identity.
the first permanent Laconicum store on Piamonte Street in Madrid
the interior stands out for its organic-shaped marble tables and exposed wooden columns
the space subtly nods to the classical world, with a soft vertical light and a dense, calm ambience
a palette that contrasts deep greens with vibrant orange accents
metal and wooden niches introduce an almost liturgical rhythm
the wooden frames host a constellation of perfumes and cosmetics
an interplay of metal and color emerges within the store
All furniture is custom-designed by Lucas y Hernández–Gil
limewash paint, microcement floors, and warm woods complete the project
the design studio has crafted Judd-inspired metal niches and metal-grid display structures
the interior is conceived as a small contemporary temple dedicated to body care
project info:
name: Laconicum | @laconicum
architects: Lucas Y Hernández – Gil / Kresta Design | @krestadesign
design team: Cristina Domínguez Lucas, Fernando Hernández – Gil Ruano, Sara Urriza Nolan, Ana Heredero, Kyra Jibret, Eva Monzón, Leire López-Herce
location: Madrid, Spain
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