There’s a certain satisfaction in putting things exactly where they belong. Keys on the hook. Jewelry in a tray. Pens in their place. It sounds mundane, but anyone who’s experienced it knows it’s anything but. I am not the most organized person in the world but whenever I see well-designed stationery or office supplies, I feel the need to get them just to have something interesting looking in my workspace.
Virginia Sin, the Brooklyn-based ceramics designer and founder of SIN, built her latest collection around that very feeling. The KEEP Collection is three pieces: the FORMARA Organizer, the ARCHIVA Tray, and the CACHE Organizer. That’s it. No sprawling lineup, no unnecessary additions. Just three carefully considered ceramic objects designed to hold the small things that tend to scatter across your desk, dresser, or entryway table.
Designer: Virginia Sin
What makes KEEP different from your average catchall tray is how it treats visibility as a feature, not an oversight. The pieces are shaped to encourage intentional placement rather than concealed storage, so your objects remain visible and accessible at all times. The soft curves and contained volumes aren’t just pretty to look at; they’re doing quiet, practical work. Sin described the collection as “a meditation on how form holds space: for objects, for order.” She’s not just making storage. She’s making something you’d want to look at even when it’s empty.
Each piece has its own personality. The FORMARA Organizer ($148) is the most organic of the three. With two gentle compartments flowing side by side, it recalls the shape of a bamboo shoot split open or water running through carved channels. It’s the one you’d reach for when you want your jewelry or hair accessories somewhere beautiful, not just somewhere reachable. It’s perfect to also place some notebooks or paper materials in it since it’s high enough.
The ARCHIVA Tray ($120) takes the opposite approach. Its clean edges and angular planes recall the structure of an architectural model, sharp, balanced, and quietly commanding. At 10.5 inches long, it’s the workhorse of the collection, perfect for corralling pens, notes, or the rotating cast of small objects that always end up on a desk. It looks like something you’d find in a very well-edited design studio, which is exactly the point.
Then there’s the CACHE Organizer ($120), and it might be the most quietly clever of all. Its triangular form transforms what is essentially an everyday fold into something that feels like a gesture. The depth makes it practical for taller items like markers, scissors, or rolled-up sketches, but the shape gives it enough visual presence to hold its own as a sculptural object. At 8.5 inches long and 4 inches tall, it fits comfortably on a nightstand or shelf without demanding attention.
All three pieces are handmade in stoneware at SIN’s Brooklyn studio and finished in a warm bone colorway that sits somewhere between cream and natural clay. The matte finish keeps the focus on form rather than surface, which is the right call. These pieces are about shape doing the heavy lifting.
SIN is no small name in the design world. Virginia Sin’s work has been featured in Architectural Digest, The New York Times, and Goop, and her porcelain paper plates were used at Eleven Madison Park. The KEEP Collection is the latest chapter in a body of work that consistently asks what everyday objects can look like when someone genuinely thinks them through.
The collection lands at exactly the right cultural moment. There’s a growing appetite for owning fewer, better things. Pieces that earn their spot on a shelf. Design that doesn’t shout. KEEP fits that conversation without feeling like it was made for it. The forms feel too considered, too quiet, too genuinely useful to be trend-driven. That’s the mark of design built to last. The KEEP Collection is available now at virginiasin.com.
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